Best practices and how to use this guide
A good pricing strategy is key to driving your app’s sales on ADP Marketplace. Here are some tips to help set you up for success:
•Collaborate with your sales, marketing and technical teams to align on your pricing strategy and make sure everyone is on the same page.
•Start defining your app’s edition(s) early in the process — we recommend after the framework development.
•Learn about ADP Marketplace edition use cases in this guide and use it to set up the editions on your app listing.
•If you don’t find an option that seems appropriate for your solution, discuss with your ADP partner development manager.
•Note that free trials, add-ons and pay-as-you-use pricing require additional code development, so keep that in mind when planning your development and launch timelines.
Editions & Pricing page overview
The Editions & Pricing page is where clients see and understand what your solution costs and choose which plan to purchase.
You’ll configure this page in your app’s Editions and Pricing menu in AppDirect. Refer to the pricing and billing model sections for configuration details and Chapter 4 - A visual guide to AppDirect for a visual guide to AppDirect.
Learn more about what marketing content to include on your Editions & Pricing page in our App Listing Content Guide (must be logged in to the Partner Portal to view).
Note: Clients must be signed into the ADP Marketplace to see the pricing and full edition details.
Editions & Pricing client view
These are the basic elements of an edition on your Editions & Pricing page and how it appears to clients.
We’ll explain how to configure each element as you choose your pricing and billing models.
For a visual guide to how this appears on the back end of AppDirect, review Chapter 4 - A visual guide to AppDirect .
ADP Marketplace client checkout experience
Login > Client logs in to ADP Marketplace using their ADP credentials.
Search > Client searches for applications based on their needs.
Review > Client reviews the application details.
Buy > Client subscribes to the application by clicking “Buy Now” and beginning the order process.
•New client of your solution purchasing a core solution: If the client is purchasing your core integrated product, they will simply follow the checkout prompts.
•Existing client of your solution purchasing a data connector: If the client is purchasing a data connector to share data between your solution and ADP, they’ll be prompted to enter the unique identifier your product has assigned to them. Your application validates the unique identifier and upon successful validation, the client can continue the subscription. Learn more about this process from Chapter 3 - Choosing your editions & pricing.
Order payment > The client has two payment options:
•ADP Invoice: Billing for the app will be added as a line item on the client’s ADP Invoice.
•Credit card: Client pays with a credit card.
Complete order > Client completes the order on ADP Marketplace. ADP Marketplace will notify your application for order processing.
Order receipt > Once your application processes the order, your application notifies ADP Marketplace and ADP Marketplace will send an order receipt.
Data consent > Client must provide data consent before they can begin using your app.